The station is aimed primarily at the 40+ age bracket, with a community focus, local news, and playing music primarily from the 1960s to 1980s. It is rated number one for share of commercial radio listening in Dunedin in the Radio Audience Measurement Survey

Playlist analytics of Radio Dunedin

Date
Songs
Unique songs
Unique artists
No data
Total: 0
play
4%
45%
2 minutes ago: Artist - The Sound All Nighter
play
3%
95%
5 minutes ago: Thousand Foot Krutch Ft Adelitas Way - War Of Change
play
4%
93%
6 minutes ago: Ian Moss - Tuckers Daughter
play
4%
39%
a minute ago: Javiyah Nikoia - Back to Strangers
play
2%
15%
2 minutes ago: Allen Stone - Give You Blue
a minute ago: Kenny Loggins with Stevie Nicks - Whenever I Call You 'Friend'
play watch
41%
98%
5 minutes ago: Linda Ronstadt - When Will I Be Loved
play watch
18%
95%
9 minutes ago: Mr. Scruff - Get A Move On
play watch
60%
89%
6 minutes ago: Jackie Wilson - I Get The Sweetest Feeling
play
13%
95%
3 minutes ago: Philip Bailey, Phil Collins - Easy Lover
play watch
57%
30%
4 minutes ago: Hot Chocolate - You Sexy Thing
play watch
30%
100%
9 minutes ago: Alfred Newman Orchestra - Anastasia
play watch
32%
49%
a few seconds ago: Myles Smith - Hot-Stargazing
play watch
33%
97%
4 minutes ago: Benjamin Britten - A Simple Symphony (2)
play watch
30%
83%
9 minutes ago: Heatwave - Always And Forever