The station is aimed primarily at the 40+ age bracket, with a community focus, local news, and playing music primarily from the 1960s to 1980s. It is rated number one for share of commercial radio listening in Dunedin in the Radio Audience Measurement Survey

Playlist analytics of Radio Dunedin

Date
Songs
Unique songs
Unique artists
No data
Total: 0
play watch
15%
91%
a few seconds ago: N/A
raw: Survivor - I Can't Hold Back
play watch
60%
87%
5 minutes ago: The Ronettes - Be My Baby
play
6%
100%
9 minutes ago: The Bee Gees - You Should Be Dancing
play watch
30%
83%
9 minutes ago: Bonnie Tyler - It's A Heartache
play watch
8%
100%
11 minutes ago: Gordon Lightfoot - I'm Not Sayin'
play
3%
86%
an hour ago: Junus Orca - Your Ghost Beside
play
4%
73%
11 minutes ago: Breaking Benjamin - So Cold
play
3%
57%
8 minutes ago: N/A
raw: Trinity Roots - Little Things
play
4%
67%
9 minutes ago: Vengaboys - Boom Boom Boom
play watch
31%
84%
4 minutes ago: Romantics - What I Like About You
play watch
60%
87%
5 minutes ago: The Ronettes - Be My Baby
play watch
71%
95%
7 minutes ago: N/A
raw: Patti Smith Group - Because The Night
play watch
32%
50%
9 minutes ago: Lady Gaga & Bruno Mars - Die With A Smile
play watch
34%
69%
8 minutes ago: Kenny Wayne Shepherd - Never Made It To Memphis - Dirt On My Diamonds, Vol. 2 - Blues Rock